Eighteen companies collectively increased their Bitcoin holdings by approximately $1.24 billion between June 16 and June 20, 2025, highlighting a significant institutional shift towards treating Bitcoin as a strategic reserve asset. The most substantial contribution came from Strategy (formerly MicroStrategy), which added 10,100 BTC worth about $1.05 billion, raising its total Bitcoin holdings to 592,100 BTC — roughly 2.8% of the total supply.
Michael Saylor, Executive Chairman of Strategy, reiterated his belief that Bitcoin is the world's premier reserve asset, reflecting growing corporate conviction in Bitcoin’s long-term potential. Other notable corporate buyers included the Japanese firm Metaplanet, which increased its treasury by 1,112 BTC, surpassing Coinbase’s position among corporate holders, and Prenetics, which made its first acquisition of 187.4 BTC.
These corporate acquisitions coincide with rising ETF inflows, such as those into the BlackRock iShares Bitcoin Trust, further enhancing Bitcoin's liquidity and institutional acceptance. The moves underscore a maturing market perception of Bitcoin as a dependable store of value, shifting from experimental adoption towards mainstream strategic financial planning.
Market analysts observe that such large-scale corporate purchases often spark short-term price rallies while signaling steadfast long-term confidence. The regulatory environment remains neutral, not impeding these acquisitions, thus bolstering continued institutional involvement. This wave of corporate Bitcoin accumulation is expected to contribute to price stabilization and potential growth, even amid typical market volatility, marking an important milestone in Bitcoin's evolution as a strategic reserve asset.