In October 2025, Robert Kiyosaki, the renowned author of Rich Dad Poor Dad, publicly advocated for Bitcoin investment, citing four key reasons rooted in its economic fundamentals and market dynamics. Bitcoin's fixed supply of 21 million coins was highlighted as a primary factor, with Kiyosaki noting that approximately 20 million BTC have already been mined, leaving fewer than 3 million to be released over the next century due to halving events that reduce issuance every four years.
Kiyosaki emphasized rising demand from institutional players, such as spot ETFs, which are acquiring Bitcoin directly from exchange reserves and moving liquidity into cold storage, thereby reducing available supply in trading markets. At the time of his statements, Bitcoin was trading at $109,406 on Bybit, sustaining levels above $100,000. He also pointed to psychological drivers like fear of missing out (FOMO), which intensify as prices climb, enticing new investors and creating additional buying pressure.
Historically, Bitcoin halvings have correlated with bullish price trends, and Kiyosaki reinforced this view, suggesting that the combination of scarcity, institutional adoption, and investor psychology positions Bitcoin as a hedge against inflation and economic uncertainty. He summarized his stance in a social media post, stating, "Spot ETFs and institutions are buying directly, moving liquidity into cold storage and out of trading markets."
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