Swiss Digital Asset Firm Taurus Expands to US with New York Office Amid Favorable Regulations

29.10.2025 14:58 5 sources positive

Switzerland-based digital asset infrastructure firm Taurus has announced its expansion into the United States with the opening of a new office in New York City, aiming to tap into the growing institutional demand for regulated crypto and tokenization services.

The company, regulated by the Swiss Financial Market Supervisory Authority (FINMA), currently serves prominent European clients such as State Street, Deutsche Bank, Santander, and CACEIS, and the move marks its second North American hub after its Vancouver location in Canada.

Taurus is strategically timing its U.S. entry to benefit from a supportive regulatory shift under the Trump administration, citing the repeal of the SEC's Staff Accounting Bulletin 121 (SAB 121) and the introduction of the GENIUS Act and Clarity for Digital Assets Act as key factors that provide a clearer and more balanced framework for digital asset custodians and financial institutions.

To lead its U.S. operations, Taurus has appointed Zack Bender as Head of U.S. Business, an executive with extensive experience from previous roles at Fiserv and Swift, where he specialized in institutional payments and financial technology infrastructure.

In 2023, the firm raised $65 million in a Series B funding round led by Arab Bank Switzerland, UBS, and Pictet to fuel its expansion and product development. Taurus supports over 35 blockchain networks and offers end-to-end solutions including tokenization, NFTs, cryptocurrency custody, and trading, operating a marketplace for private assets and tokenized securities.

The company stated that its expansion reflects both market opportunity and readiness to support institutions in digital transformation, with Bender emphasizing the mission to help regulated financial entities navigate the digital asset transition using trusted, institutional-grade tools.