MEXC's Dual Trading Campaigns Attract Over 200,000 Users with Zero Fees and Multi-Million Dollar Rewards

24.11.2025 10:25 3 sources positive
BTC BTC $92464.90 +2.30%
ETH ETH $3310.89 +5.93%
BNB BNB $891.20 -0.26%
SOL SOL $138.72 +3.71%
ENA ENA $0.28 +1.88%

MEXC, a leading global cryptocurrency exchange, has successfully concluded two major promotional campaigns—the Blue Chip Blitz and the ENA Extravaganza—which collectively drew over 200,000 participants and emphasized user support amid market volatility.

The Blue Chip Blitz ran from October 15 to November 14, 2025, attracting over 150,000 users worldwide. It featured a $2 million total reward pool and offered zero trading fees on futures pairs for Bitcoin (BTC), Ethereum (ETH), Binance Coin (BNB), and Solana (SOL), with select pairs providing unlimited zero-fee trading. Additional incentives included USDT staking with yields of up to 600% APR and a Super Spinfest event with a $300,000 prize pool, including a Tesla Cybertruck as the grand prize. This campaign was launched in response to extreme market volatility on October 11, reinforcing MEXC's commitment to platform stability and user assistance during uncertain times.

The ENA Extravaganza, conducted in collaboration with Ethena, took place from October 21 to November 20, 2025, and engaged 51,261 participants while generating $79.7 billion in futures trading volume. It included a $1 million prize pool across five events, zero-fee trading on ENA spot and futures pairs, a $100,000 ENA Spinfest, staking pools with returns up to 600% APR, and trading competitions offering $300,000 in combined rewards for spot and futures traders.

These initiatives underscore MEXC's focus on enhancing user experience through innovative products and services, bolstering trust in both the exchange and associated ecosystems like Ethena.

BTC BTC $92464.90 +2.30%
MEXC's successful campaigns with zero fees and massive rewards (200k+ users, $79.7B volume) provide strong fundamental support through enhanced liquidity and retail engagement. However, mixed institutional signals emerge: ETF outflows ($1.22B) and negative Coinbase premium indicate persistent selling pressure, while Fed rate-cut optimism and bank adoption approvals offer counterbalance. Short-term consolidation likely given conflicting catalysts; long-term bullish on continued exchange innovation and institutional infrastructure growth.
Technical analysis
Technical indicators show bearish momentum: RSI at 31-40 (oversold), MACD negative across most timeframes, price below key EMAs. However, ADX above 25 confirms strong trend direction. Volume patterns suggest accumulation near support. Contradicts bullish news sentiment.
ETH ETH $3310.89 +5.93%
MEXC's successful campaigns with zero fees and high-yield staking attracted 200k+ users, providing fundamental support through increased platform engagement and liquidity. However, ETH faces headwinds from continued ETF outflows ($500M weekly) and broader market volatility. Short-term pressure likely persists due to institutional selling, but exchange initiatives may stabilize retail participation. Long-term outlook depends on whether adoption catalysts overcome current institutional divestment trends.
Technical analysis
Technical indicators show bearish momentum with RSI at 38.72 (oversold), MACD negative across most timeframes, and price below key EMAs. Volume below 20-period average suggests weak participation. However, 4h momentum turning positive may indicate potential short-term stabilization.
BNB BNB $891.20 -0.26%
MEXC's successful campaigns with zero fees and high-yield staking attracted 200k+ users, providing fundamental support for BNB through increased exchange activity and user adoption. The massive participation ($79.7B futures volume) signals strong platform engagement. However, technical indicators show BNB trading below key EMAs with weak momentum, suggesting the fundamental boost may face near-term resistance. Long-term, such exchange growth initiatives support BNB ecosystem value, but short-term price action appears constrained by broader market conditions.
Technical analysis
BNB shows bearish technical structure: trading below EMA20/50 across timeframes, RSI neutral-bearish (41-47), MACD negative on shorter timeframes. Volume below average suggests weak buying interest. Technicals contradict positive fundamental news, indicating near-term resistance.
SOL SOL $138.72 +3.71%
MEXC's massive campaigns with zero fees on SOL futures and high-yield staking attracted 200K+ users, providing strong fundamental support through increased liquidity and adoption. Combined with SOL ETF inflows ($128M) and institutional bank holdings approval, this creates bullish momentum. However, governance proposal to accelerate inflation reduction may pressure staking yields short-term. Overall, exchange promotion and institutional adoption outweigh deflationary concerns for positive price trajectory.
Technical analysis
Technical indicators show mixed signals: 4h MACD turning positive (+0.13) and momentum improving, but RSI at 44.77 remains neutral-bearish. Price below key EMAs (EMA20:130.78, EMA50:135.03) indicates resistance overhead. Volume patterns suggest accumulation but death cross formation limits upside.
ENA ENA $0.28 +1.88%
The ENA Extravaganza campaign generated massive exposure with 51,261 participants and $79.7B futures volume, creating strong fundamental tailwinds. Zero-fee trading and $1M rewards significantly boosted liquidity and user adoption. However, the campaign's conclusion may trigger short-term profit-taking after the promotional surge. Long-term outlook remains positive due to enhanced ecosystem trust and sustained exchange support, though immediate price pressure is likely as artificial demand subsides.
Technical analysis
Technical indicators show mixed signals: RSI at 42-49 suggests neutral momentum, while ADX above 38 indicates strong trend strength. Volume data shows declining activity post-campaign, and price trading below key EMAs (0.25) confirms near-term resistance. MACD near zero reflects indecision, supporting corrective risk.
Sources
MEXC’s Blue Chip Blitz concludes successfully with over 150,000 participants
invezz.com 24.11.2025 10:04
MEXC’s ENA Extravaganza Concludes with 51,000+ Participants and $79.7 Billion in Trading Volume
blockchainreporter.net 24.11.2025 11:06
MEXC’s Blue Chip Blitz Concludes Successfully with Over 150,000 Participants
captainaltcoin.com 24.11.2025 10:00
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