Activity in the memecoin market in early 2026 is showing a divergence, with established projects like Dogecoin and TRUMP coin facing price pressure while newer entrants attract investor capital. The Dogecoin (DOGE) price is struggling near the $0.14 resistance level, trading around $0.139. Bears are successfully defending this key level, causing upward volume to fade and leaving the asset below its 7-day simple moving average. If buyers fail to regain control, analysts warn DOGE could slide toward the $0.12 support zone.
Meanwhile, the TRUMP coin is showing relative stability, holding at approximately $5.39-$5.43. It remains above short-term support levels like the MA-20 at $5.12 and the Ichimoku Kijun line near $5.18, but faces resistance from the MA-50 at $5.49. The broader trend remains bearish as the price sits well below the 200-day moving average of $7.57. Momentum indicators are mixed, suggesting the token may continue moving sideways unless it breaks above $5.60 with strong volume.
Against this backdrop, attention is shifting to the Milk Mocha ($HUGS) presale, which has raised over $276,000 and is currently in Stage 11. The project is built around the popular Milk Mocha bear characters, which boast a global fanbase of over 50 million. The presale token is priced at $0.0008092, with a planned listing price target of $0.06. The project emphasizes utility, offering a staking farm with up to 60% APY, plans for exclusive NFTs, merchandise, a DAO, and a future metaverse integration.
The project has outlined a transparent tokenomics structure for its capped supply of 50 billion $HUGS tokens. The distribution allocates 40% to the public sale, 35% to ecosystem incentives, 15% to liquidity, 5% to the team (with a vesting schedule), and 5% to marketing. The team has also conducted a burn of over 13 billion tokens to manage supply. Smart contract audits have been completed by Solidproof and Coinsult, and liquidity is reported as locked for two years to reduce short-term risks.
