Two AI-Focused Startups Secure Major Funding, Highlighting Divergent Paths in Tech Investment

1 hour ago 1 sources neutral

Key takeaways:

  • Funding divergence highlights investor preference for AI-resistant 'grey-collar' training over pure AI plays in emerging markets.
  • Emversity's 80% gross margins and NSDC partnership signal a scalable, government-backed model for addressing India's skills gap.
  • Higgsfield AI's unicorn status and rapid revenue growth reflect intense competition in generative AI video, raising content moderation risks.

Two distinct startups, one focused on human-centric workforce training and the other on generative AI video creation, have announced significant funding rounds, showcasing divergent investment trends in the technology sector. The announcements were made via the BitcoinWorld platform.

Emversity, a Bengaluru-based workforce-training startup, secured a $30 million Series A funding round on May 15, 2025. The investment was led by Premji Invest, with participation from Lightspeed Venture Partners and Z47. This round doubled the company's valuation to $120 million, bringing its total funding to $46 million. Emversity's mission is to address India's severe skills gap by training workers for "grey-collar" roles that are resistant to AI automation, such as nurses, physiotherapists, medical lab technicians, and hospitality staff.

Founder and CEO Vivek Sinha emphasized the company's strategy, stating, "AI can cut down the administrative work of a nurse, such as filing patient details or electronic medical records. But AI can’t replace a nurse if you still need one at an ICU for every two beds." The startup operates a dual-pronged model: integrating employer-designed training into university curricula across 23 partner universities and offering short-term certifications through skill centers affiliated with the Indian government's National Skill Development Corporation (NSDC). Key industry partners include Fortis Healthcare, Apollo Hospitals, and Taj Hotels (IHCL).

Emversity reports training approximately 4,500 learners and placing 800 candidates. The company boasts gross margins of around 80% and plans to use the new capital to expand to over 200 locations within two years, while also exploring new verticals like engineering, procurement, construction (EPC), and manufacturing.

Separately, generative AI video startup Higgsfield AI achieved unicorn status with an $80 million Series A extension in early 2025. This funding, led by Accel, AI Capital Partners, Menlo Ventures, and GFT Ventures, brought its total Series A to $130 million and its valuation to a staggering $1.3 billion. The company was founded by Alex Mashrabov, the former Head of Generative AI at Snap.

Higgsfield AI has experienced explosive growth, amassing over 15 million users just nine months after its public launch. The company is now operating at a $200 million annual revenue run rate, a figure that doubled from $100 million in approximately two months. The platform allows users to generate and edit videos using AI, with a strategic pivot towards serving professional social media marketers.

The startup's rapid rise is not without challenges. It has faced content moderation issues, including instances where users created controversial videos. Nonetheless, its growth trajectory and substantial valuation underscore intense investor interest in the applied generative AI sector, particularly for video creation tools.

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