MicroStrategy, led by Executive Chairman Michael Saylor, has executed another significant Bitcoin purchase, acquiring 2,932 BTC for approximately $264.1 million between January 20 and January 25, 2026. The company disclosed that the purchases were made at an average price of $90,061 per bitcoin, inclusive of fees and expenses.
This latest acquisition brings MicroStrategy's total Bitcoin holdings to 712,647 BTC, acquired for an aggregate cost of roughly $54.19 billion, reflecting an average purchase price of $76,037 per bitcoin. The company remains the world's largest corporate holder of Bitcoin.
The purchases were funded through proceeds from the sale of company stock. During the same period, MicroStrategy sold approximately 1.57 million shares of its Class A common stock under an at-the-market (ATM) offering program, generating net proceeds of about $257 million. It also issued roughly 70,201 shares of variable rate preferred stock, raising an additional $7 million.
This move continues the corporate treasury strategy pioneered by Saylor, which began in August 2020 with an initial $250 million Bitcoin purchase. The strategy, often involving debt financing, has catalyzed broader corporate adoption of Bitcoin as a treasury reserve asset, influencing firms like Square and Tesla.
The news has reignited debates over optimal corporate cryptocurrency strategies. While Saylor champions Bitcoin as "a bank in cyberspace" and a superior store of value, critics point to emerging Ethereum-centric frameworks as potential alternatives that might offer improved financial outcomes. Market analysts are evaluating the long-term sustainability of such concentrated treasury models amid evolving regulatory landscapes and Bitcoin's inherent volatility.
