Social media platform X, formerly known as Twitter, is on the verge of a major financial integration, with plans to launch direct cryptocurrency and stock trading directly from users' timelines within the next couple of weeks. The feature, branded as "Smart Cashtags," was confirmed by X Head of Product Nikita Bier on February 14, 2026.
The new system will allow users to tap on a Cashtag (like $BTC or $TSLA) within a post to view real-time price data, interactive TradingView charts, and related posts, with a direct option to execute a trade. This integration aims to seamlessly merge market discussion with transaction execution, reducing the friction of switching between apps. The initiative is a core part of X's broader "X Money" financial ecosystem, which is currently operating in a closed internal beta.
The rollout is planned in stages. Basic price tracking features began rolling out widely in mid-February 2026. The full trading functionality is expected to enter a limited external beta within one to two months (March–April 2026), before a planned global rollout later in the year. X has secured money transmitter licenses in over 40 U.S. states to support these operations and is collaborating with financial infrastructure partners like Visa and eToro for transaction processing and market data.
While the community has reacted with excitement, viewing it as a step toward mainstream crypto adoption, many details remain unclear. The specific assets available, trading partners, and supported regions have not been officially confirmed and will be subject to local regulations. Nikita Bier also noted the feature aims to support crypto growth while curbing spam from aggressive third-party promotional apps.
