MicroStrategy, the world's largest corporate holder of Bitcoin, is on the verge of making its 100th purchase of the cryptocurrency, as hinted by its Executive Chairman Michael Saylor. In a social media post on Saturday, Saylor shared a chart from MicroStrategyTracker with the caption "The Orange Century," a move he frequently uses to signal an impending acquisition.
The company's relentless accumulation strategy continues unabated in 2026, having purchased Bitcoin for 12 consecutive weeks. Another purchase this week would extend that streak to 13. According to the latest data, MicroStrategy's total Bitcoin holdings currently stand at 717,131 BTC, steadily approaching the 750,000 BTC mark.
MicroStrategy's average purchase price is $76,027 per Bitcoin, which is significantly above the current market price. As of the report, Bitcoin was trading around $64,700, meaning the company's holdings are currently underwater with unrealized losses. Despite this, the firm remains undeterred. On February 17, MicroStrategy announced an additional purchase of roughly $168 million worth of Bitcoin.
The company began its Bitcoin journey in August 2020 with a $250 million purchase, driven by Saylor's vision to use BTC as an inflation hedge and store of value to protect corporate treasury and maximize shareholder value. In the nearly six years since, MicroStrategy's share price has surged approximately 950%, from about $12.44 to $131.05.
Saylor has publicly stated his belief that Bitcoin is ultimately headed to $1 million, barring it going to zero. He acknowledges the industry is in a "crypto winter," with Bitcoin having lost nearly half its value since its record peak of $126,080 in October. However, he expects this cycle to be relatively mild and short compared to previous drawdowns, citing increased political support and institutional money entering the crypto space.