Binance Re-enters Tokenized Stocks Arena via Ondo Finance Partnership

2 hour ago 6 sources positive

Key takeaways:

  • Binance's RWA push signals institutional adoption but faces regulatory hurdles in key markets.
  • Ondo Finance's $550M TVL dominance highlights growing demand for tokenized traditional assets.
  • Watch for increased competition as major exchanges race to capture the $1B tokenized stock market.

Binance, the world's largest cryptocurrency exchange, has announced a significant return to offering tokenized stocks, nearly five years after discontinuing a similar service under regulatory pressure. The exchange has partnered with tokenization specialist Ondo Finance to list 10 tokenized U.S. stocks, ETFs, and commodity-linked products on its Binance Alpha platform.

The initial lineup includes blockchain-based token versions of shares from major companies such as Apple (AAPLon), Google, Tesla, and Nvidia (NVDAon), as well as the Invesco Nasdaq-tracking QQQ ETF (QQQon). The tokens are issued by Ondo Global Markets and represent a major push by Binance into the real-world asset (RWA) tokenization sector. The offering is not available to users in the United States.

Jeff Li, Binance's Vice President of Product, stated, "Our users now have even more convenient ways to explore and trade tokenized stocks, in line with our mission to offer innovative and accessible trading opportunities." The rollout was approved by the Financial Services Regulatory Authority in Abu Dhabi, UAE.

This move marks a comeback for Binance, which first offered tokenized stocks in April 2021 but shut the service after scrutiny from regulators like the U.K.’s Financial Conduct Authority and Germany’s BaFin. The exchange has been gradually expanding its RWA offerings since 2025, including integrations with tokenized funds from Circle and BlackRock.

The tokenized stocks sector is gaining substantial traction, with its total value approaching $1 billion. Ondo Finance leads this growth with over $550 million in locked value and $11 billion in cumulative trading volume since September 2025. Other major platforms like Kraken, Bybit, Gemini, and Robinhood have also launched similar services, while traditional exchanges like Nasdaq and NYSE have outlined plans for tokenized stock trading.

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