Binance Expands U Stablecoin Adoption with Zero-Fee Listings of ADA, DOGE, PEPE, and TAO Pairs

4 hour ago 2 sources positive

Key takeaways:

  • Binance's zero-fee promotion for U pairs signals aggressive competition for stablecoin market share against USDT and USDC.
  • Adding PEPE alongside ADA and DOGE indicates Binance is targeting both institutional and retail meme coin liquidity.
  • Watch for U's volume growth post-campaign to gauge if Binance can sustainably challenge established stablecoin dominance.

Binance, the world's largest cryptocurrency exchange, has announced a significant expansion of its trading offerings centered around the United Stables (U) token. The exchange will list four new spot trading pairs on February 25, 2026, at 11:00 AM (UTC): ADA/U, DOGE/U, PEPE/U, and TAO/USD1.

Simultaneously with the listings, Binance will activate its Trading Bots services and Spot Algo Orders feature for these new pairs, enabling users to implement automated trading strategies more effectively.

In a move to aggressively boost liquidity, Binance is launching a zero-commission campaign for the new U-based pairs. From the launch time until further notice, all eligible users will pay zero maker fees on the ADA/U, DOGE/U, and PEPE/U spot and margin pairs. A special incentive program will also be implemented for VIP 2-9 level users and Spot Liquidity Providers, who will benefit from zero commission on both maker and taker trades for these currency pairs.

This strategic rollout highlights Binance's push to establish U as a primary base currency on its platform. By pairing the stablecoin with high-volume, mega-cap assets like Cardano (ADA) and Dogecoin (DOGE), as well as the popular meme coin PEPE, Binance aims to channel established trading flows into its new stablecoin layer. The exchange appears to be subsidizing early trading activity to build order book depth for U, which currently has a trading volume of approximately $57.01 million according to CoinMarketCap.

The U token, first listed on Binance in January 2026, is described as a fully-backed stablecoin with reserves held 1:1 in cash, U.S. Treasury bills, and audited stablecoins. Its reserves are held in segregated accounts subject to third-party verification. The token is available on both BNB Chain and Ethereum and supports signature-based transfers under EIP-3009.

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