Bybit, the world's second-largest cryptocurrency exchange by trading volume, has launched significant upgrades to its TradFi and Alpha platforms, positioning itself as an all-in-one hub for trading traditional assets and accessing on-chain opportunities. The Dubai-based exchange is pushing deeper into hybrid finance, allowing users to trade gold, forex, stock CFDs, and emerging on-chain tokens directly from their crypto accounts.
The enhanced Bybit TradFi service now offers two account modes: a Zero-Fee mode for beginners, which embeds costs into the spread, and a Tight-Spread mode for experienced traders. The platform covers major traditional markets and has recently expanded its stock CFD offerings, adding 28 popular companies like AMD, Qualcomm, Adobe, and Marvell in late February 2026 as part of a "TradFi Stock Festival." Bybit plans to add 39 more stock CFDs in the first two weeks of March, with weekly releases scheduled throughout the year, targeting high-beta tech, fintech, and consumer stocks. Users can fund positions with USDT, access leverage up to 500x on select instruments, and trade via the Bybit app, web, or MetaTrader 5. The service, operated by Infra Capital and licensed by the Mauritius FSC, is not available in parts of the EU and the U.S.
Simultaneously, Bybit Alpha—the rebranded successor to Bybit Web3—simplifies on-chain activity. It allows users to trade tokens directly from their Unified Trading Account without external wallets or gas management. Key features include real-time tracking of new token launches, a "New Coin Sniper" tool, and a liquidity farming service using a Concentrated Liquidity Market Maker (CLMM) model, which is the first such integration by a major centralized exchange. The platform emphasizes access to the Solana ecosystem and other on-chain opportunities.
These strategic moves come as Bybit aims to retain capital during volatile market cycles. The exchange is pairing the rollout with a 100,000 USDT promotional campaign to drive engagement. Bybit's TradFi offering, which saw peak daily volumes exceed $24 billion in 2025, is targeting 500 trading pairs in Q1 2026.