Bybit, the world's second-largest cryptocurrency exchange by trading volume, has announced two significant expansions aimed at bridging digital assets with everyday commerce and simplifying fiat on-ramps.
In Bolivia, Bybit Pay has integrated with Yape QR, one of the country's most popular QR-based payment apps with over 3 million users. This integration enables Bolivian users to make real-world crypto payments at local merchants and online by simply scanning a QR code, with the cryptocurrency conversion happening seamlessly in the background. To promote adoption, Bybit is offering a 50% discount coupon for new users' first Yape QR payment and cashback of 2-10% for existing users. Patricio Mesri, Country Manager for Spanish-speaking LATAM at Bybit, stated the integration enables real-world crypto usage without changing user behavior.
Simultaneously, Bybit EU, the European arm operating under the MiCA regulatory framework, has integrated PayPal as a new fiat funding and withdrawal method across the European Economic Area (EEA). This partnership allows users to move between fiat and crypto using the familiar PayPal interface, removing a key barrier for newcomers. To celebrate the launch, a co-branded reward campaign will offer users up to €30 worth of BTC for topping up with PayPal, alongside zero Bybit fees on PayPal deposits for a limited time. Mazurka Zeng, Co-CEO of Bybit EU, highlighted this as a milestone in offering secure and compliant access to digital assets.