Tether, issuer of the world's largest stablecoin USDT, is expanding beyond digital currencies into artificial intelligence applications for emerging markets, CEO Paolo Ardoino told Fortune.
The company is developing lightweight AI models designed to run directly on smartphones, targeting regions with limited internet connectivity and computing infrastructure. Tether is evaluating healthcare, finance, and sports as primary focus areas, though no specific business models or launch timelines have been disclosed.
Ardoino said the approach aims to bypass expensive cloud infrastructure and make advanced tools accessible in underserved areas. Tether reports more than 650 million users worldwide, with a strong presence in Africa and South America. The company has also invested in decentralized communications, agriculture, and solar-powered infrastructure as it broadens its technology footprint.
Rather than competing with advanced AI developers such as Google, Microsoft, and OpenAI, Tether is focusing on simpler, on-device applications for everyday use. The healthcare and finance sectors are strategic because access to services is often limited in emerging economies, while sports could open opportunities in fan engagement and performance analytics.
The move signals a broader trend of crypto companies diversifying into adjacent technology markets. However, Tether will need to navigate regulatory questions around stablecoins, AI, and data privacy, while converting its large user base into adoption for new AI products.
