Strategy (Nasdaq: MSTR), the largest corporate holder of Bitcoin, has published a new investor guide that reinforces the long-term case for holding Bitcoin. The analysis, using BTC/USD prices from July 18, 2010 through Aug. 22, 2026, found that all 4,419 completed four-year holding periods ended with a positive total return, with the weakest interval still returning 32.6%.
Shorter holding windows showed a much higher frequency of losses. According to the guide, 99.3% of three-year periods ended higher, 84.0% of two-year periods ended higher, and 73.1% of one-year periods ended higher. The worst one-year, two-year, and three-year returns were -83.6%, -68.3%, and -34.7%, respectively. Strategy emphasized that past statistics do not guarantee future returns, but the data highlights how a longer time horizon has historically reduced Bitcoin loss frequency.
The guide is part of Strategy’s broader effort to position Bitcoin as a treasury reserve asset and move attention away from short-term volatility toward long-term accumulation. The company noted that this data-driven framework has already influenced other corporations considering similar Bitcoin allocations.
In a related disclosure, Jarrod Patten, a director at Strategy, sold approximately $10.4 million in company stock this year across 31 transactions, according to Bitcoin Treasuries. The sales were linked to options granted in 2016 and 2017, before the company’s pivot to becoming a Bitcoin-focused treasury. Bitcoin Treasuries described the sales as routine monetization of expiring or vested options, a common practice among executives.
The insider sales do not appear to reflect a shift in strategy. Strategy’s leadership, including co-founder Michael Saylor, has repeatedly affirmed its long-term commitment to Bitcoin. At the most recent shareholder meeting, the company also proposed increasing its authorized shares, a move that could support further Bitcoin purchases. Strategy currently holds more than 400,000 Bitcoin.