Nike Stock Goes Onchain as $NKE Launches on Solana Through Sunrise

1 hour ago 2 sources positive

Key takeaways:

  • Nike tokenization signals traditional giants embracing Solana for capital markets infrastructure.
  • Watch whether tokenized equity liquidity shifts from legacy hours into 24/7 DeFi venues.
  • Regulatory clarity remains key risk for Solana’s RWA growth despite volume records.

Nike’s equity reached the Solana blockchain on September 8, 2026, as the $NKE tokenized stock went live through the Sunrise platform. Backpack Securities is the issuer, and the token is designed to circulate across Solana-based applications, giving crypto-native users access to traditional Nike equity without relying entirely on legacy financial infrastructure.

The launch places one of the world’s most recognizable consumer brands into Solana’s growing real-world asset and tokenized-equity segment. Nike reported fiscal 2026 revenue of $46.4 billion, making this one of the larger non-crypto corporate names represented onchain. The token is already available in multiple ecosystem applications, including Backpack, Fomo, DFlow, Titan Exchange, Phantom, Jupiter, Solflare, Kamino, Raydium, and Mayan.

Sunrise and Backpack Securities have previously brought tokenized shares of companies such as SpaceX, Micron, SanDisk, Intel, GoPro, AMC Entertainment, and Robinhood to Solana. Some products support trading outside conventional market hours. In August, tokenized-equity supply on Solana reached a weekly record of $465 million, while Raydium surpassed $4 billion in cumulative tokenized-stock volume.

The listing strengthens Solana’s position as infrastructure for digital capital markets, where tokenized stocks, ETFs, and other financial products are becoming a larger share of network activity. The development also reflects a broader shift from viewing blockchain solely as cryptocurrency infrastructure toward using it for traditional financial assets.

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