PU Prime, a global multi-licensed online brokerage, reinforced its regional footprint across the Middle East and Latin America with high-profile appearances at Forex Expo Dubai 2026 and FX Expo Buenos Aires 2026. The company received the Best Trading Education Experience award in Dubai and the Best Mobile Trading App award in Buenos Aires.
In Dubai, the event followed the February 2026 licensing of PU Prime Financial Services LLC by the Capital Market Authority (CMA). Mr. Ahmed Yousre, Promotion Manager at PU Prime Financial Services LLC, led two sessions: a keynote on Emotional Discipline in Trading and a seminar titled Designing Your First Robust Trading Strategy. The company also hosted an interactive AI Trading Card experience and offered attendees a chance to win a PU Prime x AFA plush bear.
At FX Expo Buenos Aires 2026, held September 17–18 at Golden Center Eventos, PU Prime participated as an Official Regional Sponsor of the Argentine Football Association (AFA). Mr. Michel Cohen, Partnerships Manager, discussed the strategic alliance with AFA and highlighted how online trading is expanding digital access to global opportunities while raising the need for financial education and risk awareness. PU Prime also announced plans to roll out a major interface revamp to enhance usability by end of 2026. The company says it will use feedback from both events to refine its trading services and deepen engagement with local trading communities.