PwC Italy and SKChain Advisors Unveil Blockchain-Based EU Digital Identity Product

PwC Italy, in collaboration with SKChain Advisors, announced plans to develop an EU digital identity product leveraging blockchain technology. The product is being built on the World Mobile Chain—a layer-3 network constructed on Coinbase’s Ethereum layer-2 Base. It utilizes self‐sovereign identity (SSI) technology to give users full control over their personal data by distributing and securely storing information without reliance on centralized providers. The initiative aligns with the EU’s digital identity framework, adhering to regulations such as eiDAS 2.0 and supporting the European Digital Identity wallet (EUDI). By enabling European companies and their customers to securely access various digital and Web3 platforms, the project is expected to reinforce data security and decentralized identity management across the continent.