Abidur Chowdhury, a prominent industrial designer who played a key role in developing the iPhone Air, has left Apple to join an undisclosed AI startup, according to sources familiar with the matter. This move highlights a continuing talent drain from Apple's design team, which has faced significant turnover since legendary chief design officer Jony Ive departed in 2019.
Chowdhury joined Apple in 2019 and quickly rose to prominence, featuring in the launch video for the iPhone Air during Apple's September keynote—a rare spotlight that signaled his growing importance. Despite positive reception for the iPhone Air's design, sales were slower than expected, though sources indicate Chowdhury's departure was driven by opportunities in the booming AI hardware sector, not product performance.
The design team has seen numerous high-profile exits, including Evans Hankey and Tang Tan, leaving a group now dominated by junior designers and newer hires. This shift risks diluting Apple's institutional knowledge and distinct design philosophy. Recent leadership changes include COO Jeff Williams's departure last week, with the design team now reporting directly to CEO Tim Cook.
AI startups are aggressively recruiting Apple-trained designers like Chowdhury for roles in AI interaction design and hardware development, leveraging their expertise in advanced materials and miniaturization. This trend underscores the competitive pressure on Apple to retain talent amid rapid industry shifts.
