French public company Capital B has renewed a $356 million "ATM"-type capital increase program in partnership with asset manager TOBAM, explicitly earmarked for Bitcoin purchases. This structured program allows the company to raise capital gradually and deploy it directly toward Bitcoin accumulation without creating significant market pressure, positioning it among Europe's most forward-looking public firms embracing Bitcoin as a core treasury asset.
Simultaneously, American Bitcoin (ABTC), the mining firm founded by Eric Trump, has executed a strategic purchase of 416 BTC, bringing its total holdings to 5,843 Bitcoin. The acquisition, reported in March 2025, reflects a deliberate corporate treasury strategy, utilizing operational profits from its sustainable mining operations across the United States.
Capital B's approach relies on the flexibility of an At-The-Market (ATM) equity program. Instead of a single large share offering, the company can raise funds incrementally based on market conditions, allowing management to time Bitcoin purchases carefully while avoiding sharp equity dilution. The renewed agreement with TOBAM provides institutional oversight and ensures compliance with European regulatory frameworks, bridging traditional finance with digital asset strategies.
American Bitcoin's expansion occurs within a consolidating mining sector that demands significant capital expenditure. The company operates facilities prioritizing access to sustainable power sources like hydroelectric, solar, and wind energy. Its growing treasury, now worth hundreds of millions of dollars, is viewed as a strategic reserve asset, an inflation hedge, and a bet on Bitcoin's long-term value proposition.
Both moves signal a maturing phase of corporate Bitcoin adoption. Capital B's model serves as a European benchmark for responsible institutional investment, demonstrating how to scale exposure while maintaining transparency and financial discipline. American Bitcoin's actions highlight how mining companies are evolving into multifaceted technology firms that balance immediate block rewards with long-term asset appreciation strategies.
The timing coincides with improving regulatory clarity in Europe, which is boosting confidence for public companies to execute transparent capital strategies tied to digital assets. These institutional accumulation trends reduce immediately available supply on exchanges and can contribute to sustained upward price pressure over time, reinforcing Bitcoin's role within modern corporate finance.
