xMoney Expands Domino's Partnership to Greece, Eyes Future Crypto Payments

1 hour ago 6 sources positive

Key takeaways:

  • The partnership signals a real-world use case for crypto infrastructure, potentially boosting XMN's utility narrative.
  • Future digital asset integration could hinge on Layer 1 performance, benefiting chains like Sui with fast transaction speeds.
  • Expansion into Greece suggests a scalable model, but investor focus should shift to tangible merchant adoption metrics.

xMoney ($XMN) has announced the expansion of its strategic partnership with global pizza giant Domino's, bringing its payment infrastructure to Domino's Greece. This move follows a successful initial rollout in Cyprus and was formally announced at a community event hosted at SuiHub Athens, a hub for the Sui blockchain ecosystem.

The collaboration focuses on providing acquiring services, enabling Domino's Greece to accept traditional card payments and digital wallets like Apple Pay and Google Pay across its web and mobile ordering platforms. The core of the integration is xMoney's embeddable checkout solution, designed to offer a seamless, non-redirected payment experience that speeds up customer transactions while securely handling sensitive data through xMoney's compliant infrastructure.

Manos Tsouloufris, CTO of Daufood, highlighted the importance of the partnership, stating, "Domino's operates in a high-volume, real-time environment where speed and reliability are critical. xMoney's checkout solution supports multiple payment methods in a single, seamless flow, helping us serve customers faster at scale."

While the current implementation is focused on fiat payments, the announcement revealed that both teams are actively exploring future possibilities for integrating digital asset payments. The criteria for such an integration would be based on network speed, user experience, and confirmation times suitable for real-world commerce.

Gregorious Siourounis, Co-Founder and CEO of xMoney, emphasized the company's mission: "When people order food, they don't think about payments, and that's exactly the point. Our role is to make checkout fast, reliable, and invisible, so brands like Domino's can focus on their customers. Bringing this experience to Greece is a natural next step."

The expansion into Greece is positioned as the next phase in a broader European growth strategy for xMoney. The company's token, XMN, is natively integrated into its licensed payment infrastructure and is designed to support the ecosystem's long-term growth, structuring value, incentives, and future on-chain capabilities without complicating the user checkout experience. XMN is currently listed on several major exchanges, including Kraken, KuCoin, and MEXC.

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