Playnance, a blockchain consumer experience platform, has announced significant financial and user growth ahead of the planned launch of its G-Token. The company reports its ecosystem has generated over $5.3 million in total revenue to date. Concurrently, its "Be The Boss" user participation program has distributed more than $2 million in actual cash (fiat) payouts to participants.
The "Be The Boss" program, which functions as an integrated layer within Playnance's infrastructure, has seen its active participant count more than double, now reaching 2,809 active "Bosses" according to the latest data. This growth is tied directly to live activity across the company's consumer-facing platforms, such as PlayW3 and Up vs Down, rather than projected future growth.
Daily operational metrics are substantial, with the ecosystem handling approximately 1.5 million on-chain transactions per day and serving over 10,000 unique active daily users. All transactions are non-custodial and recorded on-chain, while user onboarding is designed to mimic the simplicity of traditional Web2 platforms to reduce technical barriers.
The upcoming G-Token is positioned as the central utility token for this ecosystem. It is designed to be integral to platform mechanics, facilitating transactions, settlement flows, and cross-platform interaction. Playnance emphasizes that the token is being built upon an already functional and high-volume ecosystem, aiming to serve as an extension of existing operational infrastructure rather than a standalone speculative asset.
"Our focus has always been on building real systems that operate at scale before talking about them," said Pini Peter, CEO of Playnance. "The growth of the Be The Boss program and the upcoming launch of G-Token reflect years of infrastructure development, live user activity, and continuous refinement. We designed the token to serve a working ecosystem, not the other way around."
Founded in 2020, Playnance creates non-custodial, on-chain experiences aimed at bringing mainstream consumers into the blockchain space. The company's strategy focuses on aligning token economics with measurable, existing user activity as it prepares for the G-Token launch.
