Ripple has officially launched Digital Asset Accounts and Unified Treasury within its Ripple Treasury platform, marking what the company claims is the first enterprise treasury management system with native digital asset capabilities. The new system allows corporate treasurers and CFOs to view, hold, and manage both fiat currencies and digital assets like XRP and Ripple's RLUSD stablecoin within a single, unified interface, eliminating the need for manual reconciliation across separate custody platforms or exchanges.
The platform integrates digital assets directly into existing treasury workflows, treating them identically to traditional cash holdings. "Digital assets have arrived at the CFO’s desk, and the question has shifted from whether to engage to how to do so advantageously without disrupting existing operations," said Renaat Ver Eecke, SVP of Ripple Treasury. Mark Johnson, VP of Global Product, emphasized the seamless design: "Treasury teams shouldn't have to think about whether a balance is onchain or in a bank account – they should simply see their position."
The launch follows Ripple's $1 billion acquisition of GTreasury in October 2025, a four-decade-old enterprise treasury management provider. This acquisition provided the foundational infrastructure, as GTreasury processed $13 trillion in payments volume for clients in 2025, positioning Ripple to embed crypto functionality into proven enterprise systems. The product is already live in beta for select customers, with a broader rollout planned, though availability will vary by jurisdiction based on regulatory requirements.
The move reflects a growing corporate urgency for unified solutions. A March survey by Ripple found that 72% of over 1,000 global finance leaders believe companies must offer digital asset solutions to remain competitive. This shift is part of a broader industry trend where digital assets are moving from adoption to integration within core financial infrastructure, as seen with expansions from Visa, JPMorgan's JPM Coin, and collaborations like Securitize and BNY Mellon.
Market context underscores the potential scale. Analysts from McKinsey noted that while stablecoin transaction volumes reached up to $35 trillion annually, the true volume of end-user payments was around $390 billion in 2025—more than double 2024 levels. Meanwhile, a Standard Chartered report predicts the stablecoin market cap will top $2 trillion by the end of 2028, with coins changing hands an average of six times a month.
