KuCoin, the global cryptocurrency exchange serving over 40 million users, has officially kicked off its second annual “Anti-Phishing Month” campaign on May 6, 2026. The initiative, timed to align with several global cybersecurity awareness observances including World Information Security Day and World Password Day, aims to bolster user protection through a blend of education, technology, and proactive risk management.
According to KuCoin, phishing attacks targeting its users have surged in recent years, with SMS phishing (smishing) and email phishing accounting for over 90% of all recorded incidents. These attacks not only cause direct financial losses but also erode trust. In response, the exchange has elevated anti-phishing efforts to a core strategic priority, built around its “security-as-a-service” philosophy.
Key components of the defense framework include a real-time phishing detection engine that blocks more than 5,000 high-risk access attempts daily, multi-factor authentication (MFA) integrated into critical actions like logins and withdrawals, and continuous in-app security education with a “Security Score” module. Edwin Wong, KuCoin’s Head of Risk Management, emphasized that “effective security requires both strong platform capabilities and informed user behavior.”
The 2026 campaign introduces an interactive Learn-to-Earn format: users study anti-phishing materials, complete a quiz, and enable extra protection features such as Anti-Phishing Codes to become eligible for exclusive rewards. KuCoin’s broader compliance credentials include SOC 2 Type II, ISO/IEC 27001:2022, and a MiCA license in Europe, underscoring its commitment to a secure trading environment.