Michael Saylor, Strategy's executive chairman, posted a cryptic tweet on Sunday featuring the company's Bitcoin acquisition chart with the caption “We’re gonna need another color.” It marks the fifth consecutive Sunday since Strategy last disclosed a Bitcoin purchase, extending an unprecedented four-week pause in the firm's once-relentless accumulation.
The chart shows 113 purchase events totaling 843,775 BTC—worth roughly $55.1 billion at current prices but acquired at an average cost of $75,476 per coin for $63.69 billion, leaving the position approximately $8.6 billion underwater. Strategy's last confirmed buy was for 520 BTC at about $34.9 million between June 15 and 21. Subsequent filings on June 29, July 6, July 13, and July 20 recorded no purchases, while the company raised $263.5 million from MSTR share sales, boosting its dollar reserve to $3.225 billion.
Saylor's Sunday chart posts were once a reliable signal of a Monday bitcoin purchase disclosure, but that link has weakened. A June 28 tweet reading “We’re gonna need more charts” preceded a new capital framework rather than a buy, and the July 5 post was followed by the largest bitcoin sale in Strategy's history. The latest “another color” tease echoes earlier color-coded hints: in late November, he floated “green dots” before a 130 BTC buy and a new dollar reserve, and on January 4 he asked “Orange or Green?” to indicate whether coins or cash would be added.
This pause aligns with a strategic shift approved in late June—a framework that created multiple destinations for cash beyond bitcoin: a $1 billion repurchase program for digital credit securities, a $1 billion common stock buyback, and a BTC Monetization Program allowing up to $1.25 billion in bitcoin sales. Additionally, on July 23, Strategy changed its mNAV calculation, now deducting senior claims from net bitcoin per share, and warned that prior figures are not comparable.
The pause has drawn scrutiny. CryptoQuant's head of research Julio Moreno had urged Strategy to stop buying and rebuild its cash buffer, noting dividend obligations ballooned about fourfold to $1.2 billion while the dollar reserve shrank 38% from early 2026. He called the prior buying approach “a formula for accumulating at cycle peaks” and suggested model-based timing for future purchases.
MSTR shares closed Friday at $91.67, down from $94.85 a week earlier. Bitcoin traded around $65,284 on Sunday. Strategy reports second-quarter results after the U.S. market close on Thursday, July 30. Neither Saylor nor the company has confirmed any transaction for the week ending Sunday.
