Cardone Capital has added approximately 1,200 BTC to its balance sheet while also expanding its multifamily housing portfolio by roughly 2,000 apartment units. Founder Grant Cardone announced the move in an August 28 post on X, saying the firm was “doubling down” on its combined real estate and Bitcoin model. With the latest purchase, Cardone Capital’s disclosed Bitcoin holdings now exceed 4,000 BTC, up from more than 2,800 BTC reported earlier in August.
The acquisition is part of a strategy in which rental income from selected apartment properties is used for recurring Bitcoin purchases through a dollar-cost averaging approach. Cardone said the firm works to improve property cash flow and buys more bitcoin when prices fall. The company is targeting a total of 10,000 BTC across 10 specialized investment funds. According to Cardone Capital’s stated plans, selected vehicles may allocate between 15% and 50% of their assets to digital assets, with institutional custodians handling storage and trade execution.
Cardone Capital’s private funds are offered primarily to accredited investors and differ from spot Bitcoin ETFs or publicly traded Bitcoin treasury companies. They may carry longer holding periods and do not provide direct ownership of bitcoin or private keys. The firm has previously purchased 282 BTC for about $18 million during a June market decline, made a separate 130 BTC purchase valued near $9.7 million, and disclosed a $100 million Bitcoin position tied to a $235 million real estate transaction at Consensus 2026.
Grant Cardone has projected annual returns of 22% to 32% for these hybrid vehicles, though those figures are management forecasts rather than established long-term results. Gold advocate Peter Schiff criticized the strategy, arguing that combining rental real estate with Bitcoin “solves nothing.” Cardone countered that the structure is “inspired by treasury companies but with real assets and real cash flow.” The continued accumulation highlights growing institutional interest in Bitcoin as a treasury reserve asset amid improving U.S. regulatory clarity and broader ETF adoption.
