Google Play Store Bans Unlicensed Crypto Wallets in US and EU Effective August 2025

today / 19:19

Google has implemented a sweeping policy change banning unlicensed cryptocurrency wallets from its Play Store in the United States and European Union, effective August 2025. The update mandates that both custodial and non-custodial wallet applications must secure federal or regional licenses to remain available on Android's primary app marketplace.

In the U.S., wallets must obtain FinCEN registration or a state banking license, while EU-based services require compliance with the Markets in Crypto-Assets (MiCA) framework. This enforcement directly targets Anti-Money Laundering (AML) and Know Your Customer (KYC) protocols, effectively removing unlicensed options from the platform.

The policy imposes substantial compliance burdens, particularly on smaller developers and open-source projects. Vitalik Buterin, Ethereum co-founder, criticized the requirements as excessive, stating: "The need for licenses for non-custodial wallets goes beyond what's necessary for security and compliance." Industry analysts warn this may trigger market consolidation, drive innovation toward web-based alternatives, and reduce wallet accessibility for new users.

While regulators aim to enhance consumer protection and combat illicit finance, the rules could increase operational costs by 30-50% for wallet providers according to industry estimates. Historical precedents suggest major blockchain networks may withstand the changes, but smaller projects face significant disruption to user acquisition and development resources.