MicroStrategy, now operating under the name Strategy, has executed another massive Bitcoin purchase, acquiring 13,627 BTC for approximately $1.25 billion. The purchase was made between January 5 and 11, 2026, at an average price of $91,519 per Bitcoin. This acquisition brings the company's total Bitcoin holdings to 687,410 BTC, acquired for a total of $51.80 billion at an average cost of $75,353 per coin.
The company funded this purchase using proceeds from share sales under its at-the-market (ATM) offerings of STRC and MSTR stock. This strategy has led to significant stock dilution, with outstanding shares soaring to over 300 million from 77 million in 2021. The company still has over $11 billion in its at-the-money authorization, indicating potential for further dilution.
Despite the aggressive accumulation, MSTR stock has faced substantial pressure. The share price has dropped to around $157, hovering near a key support level and its lowest point since September 2024. The stock is down approximately 65% from its peak of $456 in July 2025. Technical indicators suggest a bearish outlook, with the price moving below the 50-month Exponential Moving Average and the Relative Strength Index (RSI) declining to 43.
Executive Chairman Michael Saylor announced the purchase on social media platform X. The company's market net-asset value (mNAV) has dropped to 0.726, while its Bitcoin holdings are valued at over $62.5 billion, exceeding its market capitalization of roughly $45 billion. The purchase contributed a 0.1% BTC yield for the quarter, following a 22.8% yield achieved in 2025.
The stock's decline coincides with a retreat in Bitcoin's price from a year-to-date high of $94,550 to around $90,000. Market sentiment remains mixed ahead of key U.S. CPI inflation data, with Bitcoin futures open interest showing varied activity across exchanges.
