The online sports betting landscape is undergoing rapid transformation, marked by record-breaking trading volumes and major platform rebrands. Kalshi reported a staggering $914.6 million in trades for Super Bowl 60, with $615 million focused on the game outcome and $275 million on novelty prop bets like the halftime show. This represented a 2,700% year-over-year surge in volume.
Concurrently, the platform formerly known as ESPN BET has officially rebranded to theScore Bet, migrating all user accounts and funds while expanding its legal sportsbook into multiple U.S. states, including the newly launched Missouri market.
Amid these shifts, the platform Spartans is carving a distinct path by integrating high-value physical prizes with digital betting. The company is running a promotional giveaway for a custom MANSORY Jesko Spartans Edition hypercar, a vehicle described as a one-of-a-kind masterpiece. Entry is earned through deposits and gameplay on the platform, which hosts over 5,963 games from 43 developers.
The winner will be selected using a provably fair random number generator, with the entire process recorded on the blockchain and verified by legal professionals to ensure transparency. The contest is open to verified users aged 21 and above in eligible jurisdictions.
Further expanding its reach, Spartans has integrated markets for the 2026 Winter Olympics in Italy, covering events like Biathlon and Ice Hockey. The platform's technical infrastructure is powered by the "CashRake" engine, which offers a return system of up to 33% based on the house edge and provides 3% instant cashback on losses. Spartans has also entered a marketing partnership with Grammy-winning artist Lil Baby.
