Bybit Launches Zero-Fee Apple Pay Crypto Purchases for Limited Time

2 hour ago 2 sources positive

Key takeaways:

  • Zero-fee Apple Pay onboarding signals intensifying competition for retail fiat-to-crypto ramps.
  • Bybit's promotion may boost short-term trading volumes, but sustainable adoption depends on user retention.
  • Watch rival exchanges respond with similar fee waivers, pressuring margins across the industry.

Bybit, the world's second-largest cryptocurrency exchange by trading volume, announced that crypto purchases made through Apple Pay will carry zero fees from August 25 until September 24, 2026. The limited-time promotion is designed to make digital asset accumulation faster, cheaper, and more accessible for both new and existing retail users.

The zero-fee offer applies to purchases of 100 USDT or equivalent and supports 36 fiat currencies. Eligible users can pay with any bank card linked to Apple Wallet, using Bybit's One-Click Buy flow. According to Bybit, the simplified process removes the fee overhead typically associated with card-based crypto purchases and eliminates the need for transfers or lengthy waiting times.

Bybit stated that the integration extends Apple's payment ecosystem to digital asset purchases, allowing users to enter the market within seconds. The company framed the move as part of its broader "New Financial Platform" vision, which aims to connect more than 80 million users worldwide to investing, trading, payments, and wealth-building tools.

Terms and conditions and an upper limit on fees apply. Users can consult Bybit's website for eligibility details and potential restrictions.

Sources
Bybit Introduces Zero-Fee Apple Pay Crypto Purchases
captainaltcoin.com 25.08.2026 14:32
Bybit Introduces Zero-Fee Apple Pay Crypto Purchases
bitcoinworld.co.in 25.08.2026 12:46
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