Leading global cryptocurrency exchange KuCoin has been announced as the Official Partner and exclusive crypto exchange partner of the 2025 BMW Australian PGA Championship, scheduled for November 27-30 at the Royal Queensland Golf Club.
This partnership is a key component of KuCoin's expansion strategy in Australia, following the recent unveiling of its new Sydney CBD headquarters and the appointment of local leadership to advance compliance, operations, and innovation. The collaboration will integrate KuCoin into a range of tournament activities, including on-course branding, fan engagement experiences, and digital activations, emphasizing the company's dedication to accessibility, trust, and technological excellence.
"Partnering with the 2025 BMW Australian PGA Championship is a natural extension of KuCoin's long-term commitment to Australia," said BC Wong, CEO of KuCoin. "With Adam Scott representing KuCoin on the world stage and our new Sydney hub anchoring our local innovation efforts, we are deepening our investment in Australia's digital future. This partnership goes beyond sport; it underscores our belief in integrity, security, and the enduring trust we aim to build with communities across the region."
Gavin Kirkman, CEO of PGA of Australia, welcomed the partnership, stating, "We're thrilled to welcome KuCoin to the PGA family as a partner of the 2025 BMW Australian PGA Championship. Their commitment to innovation aligns perfectly with the values of our sport. Having Adam Scott, one of Australia's most respected athletes, represent both golf and KuCoin makes this collaboration even more meaningful."
Australian golf icon Adam Scott, recently appointed as KuCoin's first-ever global brand ambassador, added, "I am very happy to see KuCoin supporting professional golf in Australia. This tournament means a lot to me and I'm proud to have KuCoin by my side." The championship will feature top golfers, including Adam Scott, Cam Smith, and defending champion Elvis Smylie.
Founded in 2017, KuCoin serves over 40 million users across 200+ countries and offers access to 1,000+ digital assets. The exchange holds multiple security certifications, such as SOC 2 Type II and ISO 27001:2022, reinforcing its industry-leading standards in safeguarding user assets.