Bitwise Asset Management CEO Hunter Horsley has publicly disclosed that a wealth management client invested $11 million in Bitcoin during the recent cryptocurrency market correction. This purchase represents the client's first-ever allocation to digital assets, coming after approximately two years of engagement with Bitwise without prior investment.
Horsley emphasized that this move reflects a strategic mindset among certain institutional and high-net-worth investors. "Some institutional and high-net-worth investors see the recent drop in the cryptocurrency market as a chance to invest," he stated. He further noted that "some investors are still outside the crypto market and may see price drops as chances to get in rather than risks."
The CEO highlighted Bitcoin's enduring appeal to the wealth management sector, citing its "long-term value proposition and limited supply" as key factors that attract attention despite price volatility. Market analysts aligned with this perspective, indicating that such large-scale purchases demonstrate sustained institutional interest in Bitcoin, independent of short-term price fluctuations.
This $11 million investment occurs against a backdrop of recent market strain, including outflows from cryptocurrency investment products. However, Bitwise positions the transaction as evidence that sophisticated investors view corrections as strategic buying opportunities rather than negative signals. Horsley suggested that "for the vast number of investors who have yet to enter the cryptocurrency market, corrections present a rare investment opportunity."
Bitwise, a firm specializing in cryptocurrency investment products for institutional and individual investors, is seen as a bridge between traditional finance and digital assets. This client's decision supports a narrative of gradual but steady adoption within wealth management channels, where long-term fundamentals can outweigh short-term market noise.