AFX, a high-performance sovereign Layer 1 blockchain specifically designed for decentralized derivatives, has appointed industry veteran Ken C as its new Head of Growth. The move reinforces the protocol’s commitment to expanding its global trading ecosystem and accelerating the adoption of on-chain derivatives infrastructure.
Ken C brings over nine years of experience spanning traditional finance, Web3, and emerging AI technologies. He previously led digital product initiatives at global banks HSBC and DBS Bank, and later held leadership roles at crypto exchange OKX, blockchain gaming firm Animoca Brands, and multiple startup ventures. His expertise covers ecosystem growth, business development, product strategy, and AI-powered innovation.
The appointment comes at a pivotal moment for AFX, following the successful launch of its mainnet. Ken stated, “As on-chain trading infrastructure matures, we believe the next wave of adoption will come from traders seeking both performance and sovereignty. AFX is uniquely positioned to bridge that gap by delivering professional-grade trading infrastructure while preserving the transparency and self-custody that define decentralized finance.”
In his new role, Ken will lead global trader acquisition, ecosystem partnerships, community expansion, and strategic business development. His focus includes onboarding professional traders, market makers, and ecosystem partners while strengthening AFX’s presence in key markets. AFX differentiates itself by operating as a sovereign trading layer rather than a general-purpose blockchain, offering sub-100ms finality, institutional-grade infrastructure, and capital efficiency.
Ken added, “Growth in crypto is ultimately built on trust, participation, and ecosystem alignment. Our goal is not simply to attract users, but to cultivate a global trading community that actively shapes the future of decentralized markets.”
