Crypto entertainment platform 1win has launched its new X.com Ambassador Program, calling on content creators to become part of its global ambassador network. Announced from its base in Curaçao, the initiative aims to spark conversations around cryptocurrencies, blockchain, sports, Web3, and online entertainment.
The program is structured into three distinct tracks: Brand Ambassador for creators sharing organic, positive 1win-related content on X; Gambling Ambassador for performance-focused promoters introducing new users; and Streaming Ambassador for live broadcasters showcasing the platform. All ambassadors will be managed through a dedicated Discord server offering campaign updates, creative guidance, and direct access to the 1win team.
The existing ambassador roster includes footballer Luis Suárez, rapper Tyga, wrestler Gable Steveson, martial artist Jon Jones, and UFC fighter Ilia Topuria. 1win, founded in 2016, operates across Asia, Latin America, and Africa, positioning this program as a step to strengthen its social presence and community engagement.